# Sawako

- **Website:** <https://sawako.com>
- **Primary alias:** `sawako.com`

## Description

Sawako is a visionary brand founded by Tokyo native Sawako, who transformed her childhood passion for cycling into a stylish and safety-focused helmet company. While initially working as an architect in London, Sawako recognized the disempowerment caused by cycling accidents, which inspired her to create fashionable helmets that blend safety with style. Each helmet is designed to instill confidence in cyclists, moving away from fear towards a sense of empowerment and ownership of the road. Offering a range of products including faux leather, glitter, matte, and glossy helmets, Sawako is committed to not only meeting but exceeding safety standards. The brand has gained recognition in prestigious publications such as Vogue and The New York Times, resulting in a global customer base. Sawako leads her brand with a vision of enhancing everyday experiences, ensuring that cycling is not just safe, but also an expression of individuality and style. Balancing her entrepreneurial spirit with family life, Sawako resides between Tokyo, New York, and London with her husband and two daughters.

## Industries

- 🏈 Sports
- 🏈 Cycling and Biking _(under Sports)_
- 💎 Luxury
- 💎 High-End Fashion and Accessories _(under Luxury)_

## Links

- [facebook](https://facebook.com/sawakohelmets)
- [instagram](https://instagram.com/sawakohelmets)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idWQNFSFB-/w/140/h/29/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1697835638658)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idWQNFSFB-/w/836/h/836/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1697835638849)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Jon | #3a2220 | dark |
| Quarter Pearl Lusta | #fffefb | light |

## Fonts

- Montserrat — asset _(google)_
- Nunito Sans — asset _(google)_

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_Source: <https://brandfetch.com/sawako.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._