SEGITTUR is a brand that offers a range of digital and technological solutions for the tourism industry. They specialize in promoting and transforming destinations into smart tourist destinations through their innovative projects and services. Their key focus areas include digital promotion, digital transformation, smart tourist destinations, internationalization, and sustainability.

One of their flagship projects is the Smart Destination Platform, which provides shared services and digital solutions to address various challenges and opportunities throughout the traveler's journey. They also analyze over 20 tourism use cases to ensure that the platform meets the specific needs of the industry. SEGITTUR is committed to fostering innovation in the tourism sector and has collaborated with organizations like the Foundation COTEC to drive innovation initiatives.

They have also published informative reports, such as Spain Facing the Challenge of Tourism Data Spaces, which explores the importance of data spaces in tourism. Overall, SEGITTUR is a leading brand that leverages digital technologies and data-driven strategies to enhance the competitiveness and development of the tourism industry