# Beni

- **Website:** <https://shopbeni.com>
- **Primary alias:** `shopbeni.com`

## Description

Beni is a secondhand fashion search platform that helps shoppers find pre-owned clothing, shoes, bags, and accessories across more than 40 resale marketplaces. Its tools bring listings from multiple sites together, making it easier to compare options, prices, condition, and sizes without switching between platforms. Shoppers can search by brand or use a photo or screenshot to find similar secondhand items, including looks discovered on social media. Beni offers a Chrome extension and an iOS app, with features for saving favorites, searches, and collections. Users can set alerts to be notified when a sought-after item appears, track prices, and follow favorite brands and style curators. The platform also creates personalized shopping feeds based on users’ preferred brands and sizes, while community collections provide inspiration and ideas for discovering pre-loved fashion. Beni’s service is designed to make secondhand shopping more convenient and help people find desired items for less. The company describes its mission as helping shoppers search the secondary market rather than encouraging them to buy more new products.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Price Comparison _(under E-commerce and Shopping)_
- 🛍 Marketplace _(under E-commerce and Shopping)_
- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_

## Links

- [linkedin](https://linkedin.com/company/joinbeni)
- [instagram](https://instagram.com/benifinds)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id_YEAxTj6/w/180/h/180/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1768941733453)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id_YEAxTj6/w/200/h/200/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790703583739)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cinnabar | #ea4335 | accent |
| Eternity | #140c08 | dark |
| Froly | #f18789 | light |

## Fonts

- var(--font-sans) — asset _(custom)_
- var(--font-serif) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id_YEAxTj6/w/200/h/33/idxlapNCea.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790703583785)

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_Source: <https://brandfetch.com/shopbeni.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._