# Shopethnos

- **Website:** <https://shopethnos.com>
- **Primary alias:** `shopethnos.com`
- **Founded:** 2020
- **Employees:** 2+
- **Location:** New Delhi, National Capital Territory of Delhi, India
- **Company kind:** PRIVATELY HELD

## Description

Ethnos: The Essence of India | Delhi is a contemporary brand founded by IIT and IIM graduates in 2020. As a direct-to-consumer brand, Ethnos offers trendy and high-quality Indian ethnic apparel at wholesale prices. By eliminating the middlemen and bypassing costs like wholesaling and storefronts, Ethnos is able to pass on the savings directly to its customers. With a vision to be a brand of the 21st century, Ethnos operates 100% online without any intermediaries. Unlike big brand retail stores that mark up their prices significantly, Ethnos provides a cost-effective solution, selling their products at affordable prices. With a wide range of products including sarees, lehengas, and salwar suits, Ethnos celebrates the rich heritage and diverse culture of India. Whether you're looking for traditional attire or contemporary designs, Ethnos offers a curated collection that embodies the essence of India.

## Industries

- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏝 Lifestyle

## Links

- [pinterest](https://pinterest.com/@shopethnos)
- [instagram](https://instagram.com/shopethnos)
- [linkedin](https://linkedin.com/company/shopethnos)
- [facebook](https://facebook.com/shopethnos)

## Logos & icons

- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/iduk7ImrR1/w/200/h/200/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1772786778534)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/iduk7ImrR1/w/280/h/70/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1772786778464)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Jambalaya | #592d14 | dark |
| White | #ffffff | light |
| Persian Red | #c5312d | accent |

## Fonts

- var(--typeHeaderPrimary) — asset _(custom)_
- var(--typeBasePrimary) — asset _(custom)_

---

_Source: <https://brandfetch.com/shopethnos.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._