# Shorooq

- **Website:** <https://shorooq.com>
- **Primary alias:** `shorooq.com`
- **Claimed:** yes
- **Founded:** 2017
- **Employees:** 11+
- **Location:** Abu Dhabi, Abu Dhabi, United Arab Emirates
- **Company kind:** PRIVATELY HELD

## Description

Shorooq Partners is a renowned and leading tech investor in the region, drawing inspiration from the best entrepreneurs, investors, and global practices. As the prominent technology investor across emerging markets, Shorooq Partners collaborates with exceptional founders, participates in building enduring businesses, and delivers unparalleled returns to its partners. Shorooq Partners offers a diverse range of products and services that shape the future in various sectors. For instance, in the future of agriculture, they support Pure Harvest, which focuses on resource efficiency to overcome local climate challenges and deliver European-quality products worldwide. In the future of banking, Shorooq Partners supports Nymcard, a solution that enables customers to issue payment cards quickly through a cloud-based or on-prem processing platform. In the creative economy, they are represented by Nuqtah, a platform empowering local creatives to publish and sell their work globally, with a special focus on NFTs by MENA artists. Moreover, Shorooq Partners invests in companies like Immensa, Lean, Sarwa, Lendo, Breadfast, Penny, and many more, in sectors ranging from manufacturing to fintech infrastructure, wealth management, quick commerce, and procurement, all aiming to revolutionize their respective industries. With a portfolio that has generated over $2.5 billion of equity value, Shorooq Partners is backed by world-class sovereign wealth funds, corporates, families, and individuals. They continue to expand their presence, establish offices in new locations, and remain at the forefront of technology investment across emerging markets.

## Industries

- 💰 Investing _(under Finance)_
- 💰 Finance

## Links

- [youtube](https://youtube.com/channel/UCGlR3-b8qM2sqXHIwU_ohtw)
- [twitter](https://twitter.com/ShorooqPartners)
- [instagram](https://instagram.com/shorooqpartners)
- [linkedin](https://linkedin.com/company/shorooqpartners)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idI6WEa-GE/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775200270088)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idI6WEa-GE/w/3395/h/448/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1775200269987)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Apricot | #f0866e | accent |
| Bunker | #181e23 | dark |
| Pampas | #f3f1ed | light |

## Fonts

- Noto Sans AR — asset _(custom)_
- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idI6WEa-GE/w/1500/h/500/idmCGpOGVs.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775200270300)

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_Source: <https://brandfetch.com/shorooq.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._