# Simply Wall St

- **Website:** <https://simplywall.st>
- **Primary alias:** `simplywall.st`
- **Founded:** 2014
- **Employees:** 11+
- **Location:** Surry Hills, New South Wales, Australia
- **Company kind:** PRIVATELY HELD

## Description

Simply Wall St is a leading brand that empowers retail investors worldwide to make confident investment decisions. With their unique fundamental analysis and in-depth visual reports, they provide a comprehensive tool to stay up to date on over 100,000 stocks. Founded in 2014 in Sydney, Australia, Simply Wall St quickly gained popularity and now serves over 5 million registered users in 170 countries, covering 150,000 stocks in 95 global markets. The brand was born out of frustration with poor quality investment tools and limited access to data. Its founder, Al Bentley, a Naval Architect in Western Australia, used his coding skills to level the playing field for everyday retail investors. Simply Wall St started by offering free stock reports and soon caught the attention of investors seeking a simple solution to navigate financial markets. Committed to solving investment problems, Simply Wall St continually improves its product and builds better solutions, all while remaining customer-focused. Their success has attracted a wave of talent, and the brand is excited for the next chapter of their journey. With a diverse team of subject matter experts, Simply Wall St is ready to tackle the challenges of the investment community and meet the increasing interest in financial markets.

## Industries

- 🖥 Programming and Developer Software _(under Computers Electronics and Technology)_
- 🖥 Computers Electronics and Technology

## Links

- [youtube](https://youtube.com/c/simplywallst)
- [github](https://github.com/SimplyWallSt)
- [twitter](https://twitter.com/simplywallst)
- [linkedin](https://linkedin.com/company/simply-wall-st)
- [facebook](https://facebook.com/276517135812512)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idpbBQQCkA/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781730635526)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idpbBQQCkA/w/820/h/820/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1781730635359)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Mountain Meadow | #11a55e | dark |
| Goldenrod | #fdcc6a | light |
| Luxor Gold | #986e2e | accent |

## Fonts

- Arial — asset _(custom)_
- sofia_pro_light_condensedRg — asset _(custom)_
- Stkbureausans — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idpbBQQCkA/w/1500/h/500/idWo4dY5iv.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781730635702)

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_Source: <https://brandfetch.com/simplywall.st>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._