# Smart Invest NZ

- **Website:** <https://smartinvest.co.nz>
- **Primary alias:** `smartinvest.co.nz`

## Description

Smart, formerly known as Smartshares, is a prominent investment fund manager based in Aotearoa New Zealand, rebranded in October 2024. With over $12 billion in assets under management, Smart has been empowering investors since 1996. Specializing in Exchange Traded Funds (ETFs), Superannuation, and KiwiSaver, Smart provides a diverse range of market-tracking investment solutions tailored to suit individual and institutional investors alike.

Smart offers cost-effective access to both local and global opportunities through its Smart ETFs, allowing clients to build diversified portfolios while keeping fees low. Their services cater to a wide audience, including individual investors, financial advisers, businesses, and community groups. Additionally, Smart partners with some of New Zealand's largest employers to enhance their employee benefits packages.

With a focus on long-term wealth building, Smart encourages regular investing in market-tracking products. Their philosophy emphasizes that wise investing leads to financial success, and their product offerings include not only Smart ETFs but also solutions under the SuperLife and QuayStreet brands.

## Industries

- 💰 Finance
- 💰 Investing _(under Finance)_

## Links

- [facebook](https://facebook.com/smartinvestnz)
- [linkedin](https://linkedin.com/company/smart-invest-nz)
- [instagram](https://instagram.com/smart_invest_nz)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idJ09_idsE/w/180/h/180/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1788866662794)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idJ09_idsE/w/362/h/362/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1788866662903)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Tuscany | #ce5c3c | accent |
| Black | #000000 | dark |
| White | #ffffff | light |

## Fonts

- var(--poppins) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idJ09_idsE/w/2256/h/382/idE_TILQE3.jpeg?c=1bxid64Mup7aczewSAYMX&t=1788866663082)

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_Source: <https://brandfetch.com/smartinvest.co.nz>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._