# Lazada

- **Website:** <https://smartphowned.com>
- **Primary alias:** `smartphowned.com`

## Description

Lazada Group, launched in 2012, is Southeast Asia’s premier eCommerce platform, serving customers across Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Backed by Alibaba Group, Lazada harnesses cutting-edge technology, robust logistics, and secure payment solutions to redefine the retail landscape. Their expansive portfolio includes LazMall, a virtual mall featuring over 32,000 trusted brands, offering customers 100% product authenticity, rapid delivery, and a generous return policy.

The Lazada Marketplace empowers retailers by providing access to millions of potential customers, comprehensive services, and marketing analytics, covering diverse product categories such as health & beauty, fashion, home appliances, and more. Additionally, the cross-border initiative connects local brands with international consumers, showcasing products from markets like China, Japan, and Europe, and ensuring speedy delivery through an efficient logistics network.

With a goal to serve 300 million customers by 2030, Lazada continues to innovate and elevate the online shopping experience, making it safe, seamless, and more engaging for all.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id78LSxfKK/w/1280/h/333/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1741174909870)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id78LSxfKK/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1741174910013)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cardinal | #d2232a | accent |
| Purple | #8d0a94 | dark |
| Burnt Sienna | #eb6e48 | light |

## Fonts

- Roboto-Regular — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id78LSxfKK/w/1500/h/500/idI-ltVeMm.jpeg?c=1bxid64Mup7aczewSAYMX&t=1741174909397)

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_Source: <https://brandfetch.com/smartphowned.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._