# SmartyPig

- **Website:** <https://smartypig.com>
- **Primary alias:** `smartypig.com`
- **Verified:** yes
- **Employees:** 1,001+
- **Location:** Newark, Delaware, United States
- **Company kind:** PRIVATELY HELD

## Description

SmartyPig is a brand that caters to individuals of all generations who are concerned about their money and spending habits. With the ever-changing world, each generation has its own unique financial challenges. From Gen Z, who are just beginning to navigate the world of finances, to Millennials, who prioritize their education and delayed family planning, to Gen X and Boomers, who face higher healthcare and living expenses as they age. SmartyPig understands these financial struggles, which is why they offer a range of products and services to help individuals save and reach their financial goals. Whether you're looking to save for higher education, housing, healthcare, or any other financial responsibility, SmartyPig has you covered. They provide an easy-to-use platform where you can open an account and start saving today. With competitive interest rates and a focus on customer satisfaction, SmartyPig is one of the top destinations for savings. Don't just take their word for it – give it a try and see for yourself how SmartyPig can help you overcome your financial obstacles.

## Industries

- 💰 Finance

## Links

- [facebook](https://facebook.com/SmartyPig)
- [instagram](https://instagram.com/smartypigsavings)
- [linkedin](https://linkedin.com/company/smartypig)
- [twitter](https://twitter.com/SmartyPig)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idLD_wPiU_/w/160/h/160/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1668589701073)
- logo _(primary)_ — SVG, PNG — [download](https://cdn.brandfetch.io/idLD_wPiU_/theme/dark/logo.svg?c=1bxid64Mup7aczewSAYMX&t=1668074875109)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Gray Chateau | #a1a2a4 | dark |
| Pink Salmon | #ff8ca3 | light |
| Froly | #f26c6a | accent |

## Fonts

- Source Sans Pro — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idLD_wPiU_/w/851/h/315/idUSWwjqaJ.jpeg?c=1bxid64Mup7aczewSAYMX&t=1635923157643)

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_Source: <https://brandfetch.com/smartypig.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._