# Smp

- **Website:** <https://smp.schwarz>
- **Primary alias:** `smp.schwarz`
- **Location:** Germany

## Description

SMP (Schwarz Media Platform) is a dynamic brand revolutionizing retail media by harnessing big consumer data and cutting-edge machine learning technologies. As a startup supported by Europe's largest retailer, Schwarz Group, we aim to create the Operating System for Europe's biggest ad network. Our mission is to deliver impactful, consumer-preferred ads in real-time, without being intrusive.

Our retail media platform employs sophisticated machine learning algorithms to target consumers on an individual level, predicting ad impact both online and offline. We empower brands to connect with their target audience effectively, driving sales and maximizing return on ad spend. Our collaborative, cross-functional teams ensure a seamless work environment where innovation thrives.

Join us to work with a diverse, creative team, utilizing the latest tech stack and enjoying a culture of openness and trust. Explore exciting career opportunities with us and be a part of the future of retail media.

## Industries

- 🖥 Computers Electronics and Technology
- 🖥 Advertising Networks _(under Computers Electronics and Technology)_

## Logos & icons

- logo _(primary)_ — SVG, PNG — [download](https://cdn.brandfetch.io/idJqT9lCUz/theme/light/logo.svg?c=1bxid64Mup7aczewSAYMX&t=1780499383191)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Robin's Egg Blue | #00c3cd | accent |
| Firefly | #081723 | dark |
| Malibu | #68b9f1 | light |

## Fonts

- FuturaHeavy — asset _(custom)_
- FuturaLight — asset _(custom)_

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_Source: <https://brandfetch.com/smp.schwarz>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._