# SMSF Association

- **Website:** <https://smsfassociation.com>
- **Primary alias:** `smsfassociation.com`
- **Founded:** 2003
- **Employees:** 11+
- **Location:** Adelaide, South Australia, Australia
- **Company kind:** NON PROFIT

## Description

The SMSF Association is the premier professional organization dedicated to representing the self-managed super fund (SMSF) sector across Australia. With a goal of enhancing the expertise of advisors, empowering trustees with knowledge, and fostering the credibility and well-being of the SMSF industry, the association plays a vital role in advocating for this sector. By engaging in constructive discussions with key government members, opposition parties, regulators, and policy makers, the SMSF Association actively influences positive changes. Notably, they have successfully campaigned to lower the threshold for cost-effective SMSFs from $1 million to $500,000, ensuring accessibility for a broader range of individuals. Throughout the COVID-19 pandemic, the association has been instrumental in securing significant relief measures for the SMSF sector. These include reduction in minimum pension withdrawals, rental relief, relief for limited recourse borrowing arrangements (LRBAs), acceptance of electronic signatures, and more. With their unwavering commitment to the SMSF community, the SMSF Association remains at the forefront of advocacy and media initiatives, promoting the growth and success of the self-managed super fund sector.

## Industries

- 💰 Finance

## Links

- [twitter](https://twitter.com/SMSFassoc)
- [facebook](https://facebook.com/SMSFassoc)
- [linkedin](https://linkedin.com/company/smsf-association)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idnRdREYZg/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781054322994)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idnRdREYZg/w/193/h/71/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1781054322897)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Havelock Blue | #4f94d4 | accent |
| Shark | #1d2327 | dark |
| Muddy Waters | #ba896b | light |

## Fonts

- var(--at-font-family-heading) — asset _(custom)_
- var(--at-mast-font-family) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idnRdREYZg/w/1500/h/500/idf5qOLyiK.jpeg?c=1bxid64Mup7aczewSAYMX&t=1781054323157)

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_Source: <https://brandfetch.com/smsfassociation.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._