# SO Fitness

- **Website:** <https://sofitness.co.nz>
- **Primary alias:** `sofitness.co.nz`
- **Founded:** 2020
- **Employees:** 2+
- **Location:** Auckland, Auckland, New Zealand
- **Company kind:** PUBLIC COMPANY

## Description

So Fitness is a brand that offers a range of fitness products and services to help you achieve your health and wellness goals. Their flagship offering is the So Fitness™ Method, which focuses on functional, technical, and personable fitness training. Specifically, they specialize in Reformer Pilates, a carefully curated workout that targets and sculpts key muscles in your body, enhancing both strength and flexibility. By incorporating low-impact, resistance-based exercises, their workouts improve your daily activities and reduce the risk of injuries. At So Fitness, you'll find a smaller-sized Pilates studio, giving you a semi-personalized workout experience and a warm, welcoming environment. Their aim is for every visit to their studio to be a memorable one. The team at So Fitness is comprised of certified instructors who are experienced in teaching the Reformer method to individuals of all fitness levels and ages. They also have a clinical branch led by an in-house physiotherapist, ensuring that all workouts are safe and tailored to your specific needs, including any injury history. The So Fitness™ Method targets both small and large muscle groups, optimizing your full potential and improving mobility, stability, and balance. These workouts are designed to be low-impact, resistance-based, and adaptable to all fitness levels and genders. Join the So Fitness community and follow them on Instagram and TikTok (@sofitnessnz) for more fun content. Download their app to stay updated on the latest news and offerings. Contact So Fitness today to start your personal Pilates journey and enjoy the benefits of this effective and enjoyable workout method.

## Industries

- ⛑ Nutrition Diets and Fitness _(under Health)_
- ⛑ Health

## Links

- [instagram](https://instagram.com/sofitnessnz)
- [facebook](https://facebook.com/sofitnessnz)
- [linkedin](https://linkedin.com/company/so-fitness-nz)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idcI1YB_9t/w/955/h/960/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1788063310312)
- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idcI1YB_9t/w/1500/h/1477/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1788063310169)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Dune | #302c28 | dark |
| White | #ffffff | light |
| Eden | #0d3e48 | accent |

## Fonts

- Libre Baskerville — asset _(google)_
- var(--meta-font-font-family) — asset _(custom)_
- Marcellus — asset _(google)_

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_Source: <https://brandfetch.com/sofitness.co.nz>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._