# Softridge

- **Website:** <https://softridge.ch>
- **Primary alias:** `softridge.ch`

## Description

SOFTRIDGE is a Swiss specialist retailer focused on video games and gaming culture, serving customers through its online store and a physical location at Zurich’s main railway station. Its broad catalogue includes more than 4,000 products available from stock, spanning Nintendo Switch and Switch 2, PlayStation, Xbox and 3DS games, consoles and accessories. Customers can also shop for digital products, subscriptions and gift cards, plus gaming equipment such as controllers, headsets, storage cards and charging solutions.

Beyond games, SOFTRIDGE offers trading cards and related accessories, including products for Pokémon, Magic: The Gathering, Yu-Gi-Oh! and other featured card games. Its range also covers LEGO sets, films, books, puzzles, board games, collectibles, merchandise and gaming-themed clothing. The store highlights new releases, bestsellers, preorders, upcoming titles and special offers.

SOFTRIDGE provides knowledgeable customer advice backed by more than 20 years of experience, along with a trade-in service for used consoles and video games and a selection of second-hand products.

## Industries

- 🎮 Games
- 🎮 Video Games Consoles and Accessories _(under Games)_
- 🛍 E-commerce and Shopping
- 🖥 Computers Electronics and Technology
- 🖥 Consumer Electronics _(under Computers Electronics and Technology)_

## Links

- [facebook](https://facebook.com/Softridge.ch)
- [instagram](https://instagram.com/softridgeag)
- [twitter](https://twitter.com/softridge)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idg0O_5VGS/w/820/h/192/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792742961084)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idg0O_5VGS/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792742961268)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| School bus Yellow | #ffd900 | accent |
| Buttered Rum | #9d8612 | dark |
| Anakiwa | #8ae1fd | light |

## Fonts

- Mulish — asset _(google)_
- Mulish — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idg0O_5VGS/w/1500/h/500/id3HNdy3am.jpeg?c=1bxid64Mup7aczewSAYMX&t=1730899581996)

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_Source: <https://brandfetch.com/softridge.ch>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._