# Spectrm

- **Website:** <https://spectrm.de>
- **Primary alias:** `spectrm.de`

## Description

Spectrm is a leading brand that helps consumer marketers boost their revenue on messaging channels through the use of zero party data and conversational marketing automation. With Spectrm's Conversational Marketing Automation Platform, businesses can connect with their customers on popular messaging apps like WhatsApp, Facebook Messenger, and Instagram DMs. By utilizing AI marketing chatbots, Spectrm enables businesses to start two-way conversations with their customers, building loyalty and driving sales. Their chatbots have ChatGPT-level intelligence, allowing them to have real conversations and dynamically share products, content, and offers that are tailored to each customer's preferences. Spectrm also uses zero party data to create hyper-personalized messaging campaigns that re-engage customers over time. Consumer brands that have used Spectrm have seen impressive results. They have achieved a 98% delivery rate, compared to 80% with email, as well as a 65% open rate and 35% click-through rate, compared to 21% and 3% respectively with email campaigns. With Spectrm, businesses can effectively engage their customers on messaging apps, driving repeat purchases and achieving remarkable ROI.

## Industries

- 📊 Business and Consumer Services
- 📊 Online Marketing _(under Business and Consumer Services)_
- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 🖥 Computers Electronics and Technology

## Links

- [twitter](https://twitter.com/spectrm_)
- [facebook](https://facebook.com/SpectrmConversationalMarketing)
- [linkedin](https://linkedin.com/company/spectrm)

## Logos & icons

- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idU4-SfbwS/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1725922356194)
- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idU4-SfbwS/w/820/h/121/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1725922356089)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Portage | #9896f0 | light |
| Cerulean Blue | #2b55b7 | accent |
| Black Pearl | #051b28 | dark |

## Fonts

- sans-serif — asset _(custom)_
- Lato — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idU4-SfbwS/w/1500/h/500/idmz2nVWKf.jpeg?c=1bxid64Mup7aczewSAYMX&t=1725922356416)

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_Source: <https://brandfetch.com/spectrm.de>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._