# SPELL

- **Website:** <https://spelldesigns.com>
- **Primary alias:** `spelldesigns.com`

## Description

Spell is a brand that aims to instil a sense of joy, beauty, and individuality in its customers. Each Spell piece is designed to evoke eternal optimism and is made to wear while creating cherished memories. Crafted with care, Spell's creations combine color, print, and texture to create instantly recognizable pieces that embody romanticism, escapism, and rock & roll. These designs are both easy to wear and elevated, making them perfect for a variety of occasions, from long lunches to music festivals. What sets Spell apart is its commitment to sustainability and ethical fashion production. The brand uses circular, regenerative, and renewable fibers in its designs, making it a global pioneer at the intersection of environmental consciousness and fashion. By prioritizing these values, Spell has built a global community of women and men who cherish and collect its iconic designs. To get a glimpse behind the scenes and learn more about the brand's inspiration, visit the Spell blog or watch their film. For PR-related inquiries, please contact Audrey Jaggs. Customer care is also a priority for Spell, and their team is available to assist with returns and shipping inquiries. Spell's headquarters, store, and warehouse are all located on Bundjalung Country in Northern New South Wales, Australia, where they pay respect to the land's traditional owners, the Arakwal People of the Bundjalung Nation.

## Industries

- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_

## Links

- [youtube](https://youtube.com/user/spellbyronbay)
- [facebook](https://facebook.com/spell.co)
- [instagram](https://instagram.com/spell)
- [pinterest](https://pinterest.com/@spell_byronbay)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idRJWghqFY/w/820/h/143/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1760599794704)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idRJWghqFY/w/360/h/360/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1787091903334)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Mine Shaft | #252525 | dark |
| Alabaster | #f8f8f8 | light |
| Tumbleweed | #d7b07b | accent |

## Fonts

- var(--font-sans) — asset _(custom)_
- sans-serif — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idRJWghqFY/w/960/h/499/idPn4BBi5l.jpeg?c=1bxid64Mup7aczewSAYMX&t=1657212981749)

---

_Source: <https://brandfetch.com/spelldesigns.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._