# Spruce Point Capital

- **Website:** <https://sprucepointcap.com>
- **Primary alias:** `sprucepointcap.com`
- **Founded:** 2009
- **Employees:** 2+
- **Location:** Somewhere, New York, United States
- **Company kind:** PRIVATELY HELD

## Description

Spruce Point Capital Management, LLC, founded by Ben Axler in 2009, is a prominent New York City-based investment firm specializing in research-driven short-selling, value, and special situation investment opportunities. The firm has distinguished itself through its forensic financial analysis, releasing over 100 detailed short reports that scrutinize companies across various industries and market sizes, thereby challenging conventional Wall Street narratives. Spruce Point's mission is to uncover the truth behind corporate metrics, focusing on areas such as financial misrepresentation, aggressive accounting practices, and misalignment between management and shareholder interests. Led by Ben Axler, who has extensive experience as a forensic financial researcher, Spruce Point aims to reshape investor perceptions by providing actionable insights and a critical perspective on market hype. Recognized for its strong advocacy in the short-selling space, Spruce Point has received accolades including top ranks on Insightia’s Activist Short Seller lists and nominations for prestigious Hedge Fund Awards, reflecting its impactful contributions to the investment community.

## Industries

- 💰 Investing _(under Finance)_
- 💰 Finance

## Links

- [youtube](https://youtube.com/channel/UC9iY3qKASUkFnAhk9J11CdA)
- [twitter](https://twitter.com/sprucepointcap)
- [instagram](https://instagram.com/sprucepointcap)
- [linkedin](https://linkedin.com/company/spruce-point-capital-management)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id_qSlRaK3/w/1348/h/341/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1777764391836)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id_qSlRaK3/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1777764391945)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Zuccini | #084723 | dark |
| White | #ffffff | light |
| William | #3b6363 | accent |

## Fonts

- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id_qSlRaK3/w/1500/h/500/idZF6MGVyJ.jpeg?c=1bxid64Mup7aczewSAYMX&t=1777764392140)

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_Source: <https://brandfetch.com/sprucepointcap.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._