Starcom Worldwide is a leading marketing services company based in the United States. It is a division of Publicis Groupe, a global advertising and communications company. Starcom Worldwide specializes in media planning and buying, digital marketing, data analytics, and content creation.

Established in 1999, Starcom Worldwide has its headquarters in Chicago, Illinois. The company operates globally, with offices in over 100 countries. Its diverse team consists of strategists, data scientists, technologists, and creatives who work together to provide innovative marketing solutions for their clients.

The main products and services offered by Starcom Worldwide include media planning and buying, digital marketing strategy and implementation, audience segmentation and targeting, content creation and distribution, data and analytics, and consumer insights. The company utilizes advanced technology and data-driven approaches to help clients effectively reach and engage with their target audience. Starcom Worldwide has several noteworthy subsidiaries, joint ventures, and partnerships.

One of its subsidiaries is LiquidThread, a branded content division that focuses on content creation and distribution. Additionally, the company has partnerships with various technology and data providers, including Google, Facebook, and Adobe, to enhance its capabilities in digital marketing and analytics. In terms of market position, Starcom Worldwide is recognized as one of the top media agencies globally.

With a strong presence in key markets around the world, the company has achieved significant success in global sales. It competes with other major media agencies such as WPP's GroupM, Omnicom's OMD, and IPG's Universal McCann. In recent years, Starcom Worldwide has implemented several changes in its strategy and product lineup to adapt to the evolving digital landscape.

It has focused on data analytics and the use of artificial intelligence to provide more personalized and targeted marketing campaigns for its clients. As of the latest updates, Starcom Worldwide continues to be a leading force in the advertising and marketing industry. Its commitment to innovation and its global reach have allowed the company to stay at the forefront of the ever-changing media landscape