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Meg

@sureproject.co

Meg stands for Modern Exercise Goods.

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Meg is a modern exercise goods brand that aims to revolutionize the way we approach fitness. Established in 2018 as sure. project, Meg stands for Modern Exercise Goods and represents a movement towards sustainable and conscious exercise.


The brand takes pride in considering all aspects of production and consumption, using materials that are sustainably sourced and biodegradable or recyclable. At Meg, exercise encompasses a wide range of activities that get your blood pumping, from walking your dog to running a marathon or dancing with friends. The brand offers products that seamlessly fit into your lifestyle and aesthetic, keeping you moving in a way that is both enjoyable and sustainable.


Meg's goods are designed not only to benefit you, but also the environment. They are carefully crafted to avoid unnecessary manufacturing and always prioritize sustainability. The brand's philosophy is summed up by co-founder Gab: Recovery isn't only for athletes.


It should be an essential part of everyone's routine towards long-term, sustainable movement. Since its inception, Meg has expanded its range to include cork rollers, massage balls, and yoga blocks, gaining popularity among fitness enthusiasts. The brand has grown its community through stockists in more than 40 studios and stores across Australia and New Zealand.


In 2019, Meg expanded to London, establishing a warehouse to serve customers in Europe and beyond. Despite pandemic-related delays, Meg is ready to relaunch and continue growing its brand. With a commitment to sustainability and innovation, Meg has exciting plans for the future.


Stay tuned for more from this transformative brand

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