# Lazada

- **Website:** <https://swcinvest.com>
- **Primary alias:** `swcinvest.com`

## Description

Lazada Group, established in 2012, is the premier eCommerce platform in Southeast Asia, operating in six countries: Indonesia, Malaysia, the Philippines, Singapore, Thailand, and Vietnam. Supported by Alibaba Group's advanced technology, Lazada connects a diverse consumer base through its innovative logistics, payments, and technology solutions. The platform offers a wide array of products and services, including LazMall, a virtual mall featuring over 32,000 reputable brands with guaranteed product authenticity and swift delivery. Additionally, the Lazada Marketplace empowers retailers to reach millions, providing tools such as secure payment options, customer support, and comprehensive marketing analytics. Customers can explore an extensive range of categories, including health and beauty, fashion, home essentials, and electronics. Lazada also facilitates cross-border trade by helping Southeast Asian brands connect with global markets, offering diverse selections from countries like China, the U.S., and Europe. As Lazada aims to serve 300 million customers by 2030, it continues to set a new standard in online retail experience.

## Industries

- 🛍 E-commerce and Shopping
- 🛍 Marketplace _(under E-commerce and Shopping)_

## Links

- [twitter](https://twitter.com/LazadaID)
- [instagram](https://instagram.com/lazada_id)
- [linkedin](https://linkedin.com/company/lazada)
- [facebook](https://facebook.com/LazadaIndonesia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idP3ySqmTq/w/930/h/300/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1752538322170)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idP3ySqmTq/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1752538322424)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Chenin | #dccb77 | accent |
| Pigment Indigo | #370097 | dark |
| Burnt Sienna | #eb6e48 | light |

## Fonts

- Roboto — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idP3ySqmTq/w/1500/h/500/idizmGEblU.jpeg?c=1bxid64Mup7aczewSAYMX&t=1752538322011)

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_Source: <https://brandfetch.com/swcinvest.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._