# SOUTHWEST MICHIGAN DERMATOLOGY

- **Website:** <https://swmderm.com>
- **Primary alias:** `swmderm.com`

## Description

Southwest Michigan Dermatology is a community-focused dermatology practice founded in 1998. Its team of local physicians, physician assistants, and medical aestheticians provides medical and cosmetic skin care, with an emphasis on helping patients feel comfortable in their skin. Medical dermatology services address concerns such as acne, eczema, and hair loss. Cosmetic offerings include fillers and earlobe repair, with care tailored to patients’ needs. The practice’s Laser & Skin Care Center, located in Portage, offers laser hair removal, CoolSculpting, and additional skin care services.

Southwest Michigan Dermatology serves patients from its main office in Portage and clinics in St. Joseph and Paw Paw. A Grand Rapids location is listed as coming soon. Patients can request appointments, access new-patient forms and other resources, use the patient portal, and pay bills online. The website also features provider information, dermatology news, frequently asked questions, and guidance on financial policies. Through its range of services and local team, the practice supports patients seeking both treatment for skin conditions and cosmetic care.

## Industries

- ⛑ Health
- ⛑ Medicine _(under Health)_
- 🏝 Lifestyle
- 🏝 Beauty and Cosmetics _(under Lifestyle)_

## Links

- [instagram](https://instagram.com/swmderm)
- [linkedin](https://linkedin.com/company/southwest-michigan-dermatology2)
- [facebook](https://facebook.com/southwestmichiganderm)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/id3CUYJCh5/w/820/h/461/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1790957432111)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id3CUYJCh5/w/1447/h/1447/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790957432593)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Wedgewood | #457296 | accent |
| Outer Space | #32373c | dark |
| Athens Gray | #fcfcfd | light |

## Fonts

- var( --e-global-typography-primary-font-family ) — asset _(custom)_
- Helvetica Neue — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id3CUYJCh5/w/1584/h/396/id6v9-o1C9.jpeg?c=1bxid64Mup7aczewSAYMX&t=1790957432791)

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_Source: <https://brandfetch.com/swmderm.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._