BootstrapFashion is a pioneering brand based in San Mateo, CA, offering a complete web-based 3D fashion design platform. With a mission to inspire, empower, and expand fashion talent worldwide, they revolutionize and democratize the entire fashion industry. From enthusiast sewers to indie designers and small manufacturers, their goal is to make the fashion industry simple, easy, and accessible to anyone.

The brand was founded in 2014 by Yuliya Raquel, a renowned celebrity fashion designer. After running her own successful fashion label, Raquel realized the lack of affordable and easy-to-use tools for designers to bring their fashion ideas to life. Teaming up with co-founder Don Straub, they launched BootstrapFashion to create an online pattern customization platform, which quickly gained popularity among dressmakers and designers.

Recognizing the potential for further development, they partnered with CAD tech co-founding team Fractail to launch Tailornova. This platform not only offers pattern customization but also provides apparel and accessory design tools, expands fashion design skills, maximizes entrepreneurial productivity, and simplifies the design process. Self-funded by its co-founders, Tailornova is dedicated to empowering fashion creators worldwide, whether they are hobbyist sewers or professional designers.

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