# TargetBP

- **Website:** <https://targetbp.org>
- **Primary alias:** `targetbp.org`

## Description

Target: BP is a national initiative created in response to the high prevalence of uncontrolled blood pressure in the United States. It supports health care organizations and communities working to improve blood pressure control and advance equitable health outcomes, using the latest scientific evidence. The initiative helps participating organizations strengthen how they diagnose, treat, and manage high blood pressure through practical guidance, educational materials, and improvement resources.

Target: BP offers support on accurate blood pressure measurement, rapid action to improve care, and partnering with patients. Its resources cover self-measured blood pressure, including how to introduce it into clinic workflows, prepare patients, select and loan devices, collect readings, and manage equipment. The site also provides guideline summaries, publications, policy information, educational tools, and continuing medical education opportunities. Patient-facing materials explain blood pressure numbers and demonstrate accurate measurement practices. Health care organizations can join the initiative, apply evidence-based approaches, and be recognized through the Target: BP Achievement Awards for their efforts to achieve optimal blood pressure control.

## Industries

- ⛑ Health
- ⛑ Public Health and Safety _(under Health)_

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idvj7rnGE_/w/820/h/122/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793009839028)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Mirage | #1a2127 | dark |
| Froly | #f38181 | light |
| Persian Red | #d13239 | accent |

## Fonts

- Roboto — asset _(google)_
- -apple-system — asset _(system)_

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_Source: <https://brandfetch.com/targetbp.org>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._