# TCG

- **Website:** <https://tcg.co>
- **Primary alias:** `tcg.co`
- **Verified:** yes
- **Founded:** 2010
- **Employees:** 51+
- **Location:** Playa Vista, California, United States
- **Company kind:** PRIVATELY HELD

## Description

TCG (The Chernin Group) is a multi-stage investment firm that focuses on building consumer businesses. With a team composed of operators, creatives, and investors, TCG helps founders bring their authentic ideas to life. Founded in 2010 as a holding company, TCG has spent the past decade acquiring and operating direct-to-consumer brands in media and tech. Now, TCG concentrates on majority and minority investments in various growing consumer sectors, such as digital media, commerce, marketplaces, sports, gaming, consumer finance, and health and wellness. TCG's approach is hands-on and proactive, leveraging their extensive experience to support their portfolio companies in reaching their full potential. The firm's core values include curiosity, conviction, and levity, guiding their passionate pursuit of success. As TCG enters a new chapter, they continue to be dedicated to uncovering what tomorrow's consumers want, supporting companies building toward that future, and helping founders achieve greatness.

## Industries

- 💰 Investing _(under Finance)_
- 💰 Finance

## Links

- [linkedin](https://linkedin.com/company/the-chernin-group)

## Logos & icons

- logo _(primary)_ — SVG, PNG — [download](https://cdn.brandfetch.io/ide5gD6EDB/theme/dark/logo.svg?c=1bxid64Mup7aczewSAYMX&t=1668082103329)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/ide5gD6EDB/w/200/h/200/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1668547386502)
- logo _(primary)_ — SVG, PNG — [download](https://cdn.brandfetch.io/ide5gD6EDB/theme/light/logo.svg?c=1bxid64Mup7aczewSAYMX&t=1668082104077)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Rhino | #25384d | dark |
| White | #ffffff | light |

## Fonts

- apercu-mono-regular-pro — asset _(custom)_
- founders — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/ide5gD6EDB/w/1265/h/256/idJy4yKA6R.jpeg?c=1bxid64Mup7aczewSAYMX&t=1664890253967)

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_Source: <https://brandfetch.com/tcg.co>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._