@tecatebeerusa.com
A beer born and brewed in Tecate, Baja California Mexico, Tecate® is proud of being "de aquí y de allá.
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Tecate® is a brand that has been crafting exceptional Mexican-American beer for over 60 years, staying true to its pride and heritage. Founded in the town of Tecate, Baja California, Mexico, Tecate® signature beers have become a symbol of tradition and quality. It all began in 1944 when Cervecería Tecate® was born, defying skeptics who believed a brewery couldn't thrive in Tecate.
By 1947, Tecate® had gained international recognition, exporting to Asia and the US, where its demand rapidly grew in various states. In the 50s, Tecate® became the second most important beer brand in Mexico, proving that what truly matters is the substance you bring to the table. Always embracing innovation, Tecate® introduced the first-ever easy open can in Mexico in 1964, revolutionizing the beer can design that is still used today.
In the 90s, Tecate® Light was launched, making it the first Mexican light beer available in the country. Today, Tecate® is a globally respected and well-recognized beer brand, embodying its Mexican-American roots and offering a true taste of both cultures. By embracing its identity, Tecate® continues to deliver exceptional products that honor its rich history and heritage.
Stay updated on new products, events, giveaways, and more by subscribing to Tecate®'s email communications. Enjoy Tecate® responsibly and savor the flavors that have delighted beer enthusiasts for decades
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