# Gretchen Rubin

- **Website:** <https://the-happiness-project.com>
- **Primary alias:** `the-happiness-project.com`
- **Founded:** 2000
- **Employees:** 2+
- **Location:** Barrackpur-I, West Bengal, India
- **Company kind:** PRIVATELY HELD

## Description

The Happiness Project is a renowned brand that focuses on creating a happier, healthier, more productive, and more creative life for individuals. Founded by Gretchen Rubin, whose breakout book, The Happiness Project, became a New York Times #1 bestseller in 2009, the brand has revolutionized the way people approach personal development. Over the years, Gretchen Rubin has expanded her approach beyond the pages of her book and into the daily lives of her readers and listeners through various platforms such as books, blog, podcast, online courses, and a weekly newsletter. The brand offers a diverse range of products and services, including journals, drinkware, apparel, organizational tools, stickers, digital downloads, and even a gift card. The Happiness Project acknowledges that there is no one-size-fits-all solution to happiness and provides practical tools, resources, and insights to help individuals build their own unique Happiness Project. With ongoing research and experimentation, Gretchen Rubin continues to share her observations and ideas about happiness and good habits, ensuring the growth of The Happiness Project.

## Industries

- 🏝 Gifts and Flowers _(under Lifestyle)_
- 🏝 Lifestyle

## Links

- [linkedin](https://linkedin.com/company/thehappinesssproject)
- [youtube](https://youtube.com/gretchenrubin)
- [twitter](https://twitter.com/gretchenrubin)
- [facebook](https://facebook.com/gretchenrubin)
- [instagram](https://instagram.com/gretchenrubin)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idUHTiN8Zw/w/1376/h/697/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1786545111418)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idUHTiN8Zw/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1786545111583)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Endeavour | #00539d | accent |
| Jewel | #17673f | dark |
| Linen | #f8eedc | light |

## Fonts

- -apple-system — asset _(system)_
- Cabin — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idUHTiN8Zw/w/1500/h/500/idmBBqiMYO.jpeg?c=1bxid64Mup7aczewSAYMX&t=1786545111967)

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_Source: <https://brandfetch.com/the-happiness-project.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._