# The SMBL

- **Website:** <https://the-smbl.co>
- **Primary alias:** `the-smbl.co`

## Description

SMBL is an outdoor apparel brand creating refined, purpose-built clothing for movement across mountains, trails, and coastlines. Its collection brings together technical pieces for mountain biking and versatile styles for everyday wear, with an emphasis on considered materials and practical design. The MTB range includes the Flywheel MTB Short, described by the brand as its best mountain bike short, and the Glide MTB Shirt. For everyday use, SMBL offers items such as the Hikari Quilted Flannel. The brand highlights specific fabric choices, including 162 GSM Toray material, Japanese yarn-dyed flannel, a Toray liner, and long-staple Peruvian cotton. It also notes that its Peruvian cotton is grown, spun, and sewn in Peru. SMBL presents its apparel for people who find meditation in motion, connecting outdoor performance with an intentional approach to getting dressed. Customers can browse the full collection online, explore the MTB Kit and Everyday ranges, and find information about orders, shipping, and returns through the brand’s website.

## Industries

- 🏝 Lifestyle
- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏈 Sports
- 🏈 Cycling and Biking _(under Sports)_

## Links

- [instagram](https://instagram.com/the.smbl.co)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idxGqeP3eF/w/600/h/111/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792250564659)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idxGqeP3eF/w/100/h/100/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792250564763)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Deep Bronze | #544706 | dark |
| Timberwolf | #d7d2cb | light |
| Twine | #c39d68 | accent |

## Fonts

- FK Grotesk Neue Medium — asset _(custom)_
- var(--font-body-family) — asset _(custom)_

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_Source: <https://brandfetch.com/the-smbl.co>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._