The Bearded Bastard is a brand dedicated to creating top-quality beard grooming and skincare products. Their range includes scents, oils, balms, waxes, and more, all handcrafted in Texas using the finest ingredients from around the world. The brand's origin story harks back to 2011 when founder Jeremiah Newton started making mustache wax in his Austin studio, eventually expanding to create signature scents like Woodsman Mustache Wax and Woodsman Beard Oil.

Known for their impeccable hold and natural cedar scent, The Bearded Bastard's products gained recognition in leading publications such as Men's Journal, GQ, and Esquire. The brand's commitment to unique and adventurous scents, as well as their dedication to using natural and sustainable ingredients, has cemented their reputation as a leader in the beard grooming industry. In 2020, the company transitioned to another Texas-based company, O’Douds, under the umbrella of Sensible Cosmetics Co., ensuring a shared ethos of care and commitment to quality