# The Current

- **Website:** <https://thecurrentla.com>
- **Primary alias:** `thecurrentla.com`

## Description

The Current is a nonprofit news organization dedicated to serving Lafayette and southern Louisiana. Founded in 2018 by local journalists, The Current's mission is to provide in-depth reporting that connects Lafayette to the stories that matter most. Through insightful analysis, commentary, and explanation of Lafayette's cultural and political affairs, The Current helps readers understand how our community works and how we can make it better. As a digital-first publication, The Current relies on the rudiments of good reporting to produce high-quality journalism that is available to readers at no charge. Their work is made possible through financial support from readers, grants, major gifts, and advertising. The Current publishes content that reflects the diversity of Lafayette, always striving for accuracy, fairness, transparency, and inclusiveness.

## Industries

- 📰 News and Media

## Links

- [instagram](https://instagram.com/thecurrentla)
- [twitter](https://twitter.com/thecurrentlaf)
- [facebook](https://facebook.com/thecurrentla)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idiAe3WR3a/w/820/h/820/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1784987183136)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idiAe3WR3a/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1784987183277)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Paradiso | #2f6e7a | accent |
| Sushi | #79a240 | dark |
| Aqua Island | #9ccfd9 | light |

## Fonts

- system-ui — asset _(system)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idiAe3WR3a/w/1500/h/500/idvhak-gBq.jpeg?c=1bxid64Mup7aczewSAYMX&t=1784987183476)

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_Source: <https://brandfetch.com/thecurrentla.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._