# The Harris Poll

- **Website:** <https://theharrispoll.com>
- **Primary alias:** `theharrispoll.com`
- **Employees:** 501+
- **Location:** Chicago, Illinois, United States
- **Company kind:** PRIVATELY HELD

## Description

The Harris Poll is a global market research and consulting firm that offers comprehensive marketing research solutions through their industry-leading brand management tool, Harris Brand Platform. This platform provides real-time insight into thousands of brands and hundreds of consumer segments, allowing businesses to analyze, act, and evaluate their marketing campaigns and brand strategy instantly. With features like Brand Equity, Competitive Intelligence, Conversion Funnel Analysis, Brand Perception, Market Segmentation, Brand Trends, Advertising Recall, and Advanced Analytics, the Harris Brand Platform offers a wealth of tools to help businesses make data-driven decisions and effectively target their audiences. In addition to their brand management tool, The Harris Poll also provides custom research services and affordable, reliable data through their Harris On Demand tool, enabling businesses to refine their strategies and answer urgent questions quickly. With over 60 years of experience, The Harris Poll is a trusted source of business intelligence, helping companies manage their reputation, measure consumer needs, and make informed decisions to drive growth.

## Industries

- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [linkedin](https://linkedin.com/company/harris-poll)
- [twitter](https://twitter.com/HarrisPoll)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idN6eURGPy/w/820/h/143/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1787597540932)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idN6eURGPy/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1787597541020)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Caribbean Green | #00cf9c | accent |
| Mine Shaft | #1f1f1f | dark |
| Flesh | #fecda5 | light |

## Fonts

- system-ui — asset _(system)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idN6eURGPy/w/1500/h/500/idLs81pupg.jpeg?c=1bxid64Mup7aczewSAYMX&t=1787597541165)

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_Source: <https://brandfetch.com/theharrispoll.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._