# The Sumter Item

- **Website:** <https://theitem.com>
- **Primary alias:** `theitem.com`

## Description

The Sumter Item is your go-to source for breaking news, local news, sports, weather, and business coverage in Sumter, South Carolina, and the Midlands. With a dedicated team of journalists, they provide up-to-date and reliable information to keep you informed about the latest happenings in the region. Their website, TheItem.com, offers a wide range of products and services to cater to the diverse interests of their readers. From news and feature articles covering Clarendon County, Lee County, local businesses, education, and government, to in-depth coverage of state, national, and world news, The Sumter Item has you covered. In addition to news, The Sumter Item also provides comprehensive sports coverage, featuring updates on public and private high school teams, college sports, and American Legion Baseball. They also offer lifestyle articles, opinion pieces, entertainment news, horoscopes, TV listings, and more. With their extensive coverage and commitment to delivering accurate and informative news, The Sumter Item is a trusted source for all your news and information needs in Sumter, South Carolina, and beyond.

## Industries

- 🍿 Arts and Entertainment
- 📊 Business and Consumer Services
- 🍿 TV Movies and Streaming _(under Arts and Entertainment)_
- 📊 Publishing and Printing _(under Business and Consumer Services)_
- 📊 Marketing and Advertising _(under Business and Consumer Services)_

## Links

- [youtube](https://youtube.com/studiosumter)
- [twitter](https://twitter.com/theitem)
- [instagram](https://instagram.com/sumteritem)
- [facebook](https://facebook.com/theitem)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idbhz2CGFn/w/96/h/96/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1772417163449)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idbhz2CGFn/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1772417163543)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Chambray | #35418b | accent |
| Black | #000000 | dark |
| White | #ffffff | light |

## Fonts

- PT Sans Narrow — asset _(google)_
- PT Sans — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idbhz2CGFn/w/1500/h/500/idobipQBKP.jpeg?c=1bxid64Mup7aczewSAYMX&t=1772417163703)

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_Source: <https://brandfetch.com/theitem.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._