# Looma

- **Website:** <https://theloomaproject.com>
- **Primary alias:** `theloomaproject.com`
- **Claimed:** yes
- **Verified:** yes
- **Founded:** 2016
- **Employees:** 11+
- **Location:** Durham, North Carolina, United States
- **Company kind:** PRIVATELY HELD

## Description

The Looma Project is a brand that aims to amplify humanity in grocery shopping through their innovative network of in-store tablets. They connect shoppers to the people and stories behind the products they purchase, creating a more meaningful and engaging shopping experience. The Looma Project prioritizes authenticity and inspiration over traditional ads, delivering stories and education instead. Their in-store media platform is powered by merchants, ensuring that the content is tailored to the unique viewing environment of grocery stores. With no scripts or actors, their content is genuine and resonates with consumers. In addition to enhancing the shopping experience, The Looma Project also generates ad revenue for retailers. If you're looking for a brand that brings a human touch and storytelling to the grocery aisle, The Looma Project is your solution. Join their mission and explore the people and stories behind your favorite products.

## Industries

- 📊 Business and Consumer Services
- 📊 Marketing and Advertising _(under Business and Consumer Services)_

## Links

- [instagram](https://instagram.com/loomaproject)
- [linkedin](https://linkedin.com/company/the-looma-project)

## Logos & icons

- Copy of Modern Elegant Circle Signature Typography Logo _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idtkKQJNGZ/w/200/h/200/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1780896391345)
- image (12) _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idtkKQJNGZ/w/1001/h/919/theme/dark/symbol.png?c=1bxid64Mup7aczewSAYMX&t=1780896367893)
- Logo _(primary)_ — SVG, PNG — [download](https://cdn.brandfetch.io/idtkKQJNGZ/theme/dark/logo.svg?c=1bxid64Mup7aczewSAYMX&t=1780896491896)
- Logo _(primary)_ — SVG, PNG — [download](https://cdn.brandfetch.io/idtkKQJNGZ/theme/light/logo.svg?c=1bxid64Mup7aczewSAYMX&t=1780896498518)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Downriver | #0f2c58 | dark |
| White | #ffffff | light |
| Tango | #ef671b | accent |

## Fonts

- Domaine Display — asset _(custom)_
- Proxima Nova — asset _(custom)_

## Imagery

- Banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idtkKQJNGZ/w/2350/h/398/theme/dark/idd0QRJfVG.jpeg?c=1bxid64Mup7aczewSAYMX&t=1780896530743)

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_Source: <https://brandfetch.com/theloomaproject.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._