# Cadent

- **Website:** <https://thenewcadent.com>
- **Primary alias:** `thenewcadent.com`

## Description

Cadent is a leading predictive advertising company that connects brands, publishers, and consumers through its advanced AI-powered platform. By leveraging real-time data, Cadent orchestrates marketing outcomes across various media and stages of the customer journey. Their innovative solutions allow brands to predict and model campaign outcomes dynamically, ensuring optimal performance and maximizing advertising investments.

With access to over 125 million households and 1.8 billion devices, Cadent's platform enables advertisers to customize audiences using both ID-based and ID-less approaches, integrating real-world attributes and behaviors. This holistic approach allows for seamless media buying across multiple channels, including programmatic and private marketplaces, while ensuring privacy and performance.

Cadent's expertise is further enhanced by custom machine learning models, which assign predictive scores to over 87 billion impressions daily. Recognized as a leader in the AdTech space, Cadent is committed to helping brands unlock growth and achieve measurable results consistently.

## Industries

- 🖥 Computers Electronics and Technology
- 🖥 Advertising Networks _(under Computers Electronics and Technology)_
- 🖥 Artificial Intelligence and Machine Learning _(under Computers Electronics and Technology)_
- 📊 Business and Consumer Services
- 📊 Marketing and Advertising _(under Business and Consumer Services)_

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idpxO27aGG/w/820/h/309/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1770751351886)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Denim | #1967d2 | accent |
| Cod Gray | #111111 | dark |
| Cornflower | #9abceb | light |

## Fonts

- var(--_cadent-typography---font-family--h1-heading) — asset _(custom)_
- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idpxO27aGG/w/1500/h/500/id-0zhY-xl.jpeg?c=1bxid64Mup7aczewSAYMX&t=1770751352296)

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_Source: <https://brandfetch.com/thenewcadent.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._