# The Normal Brand

- **Website:** <https://thenormalbrand.com>
- **Primary alias:** `thenormalbrand.com`
- **Founded:** 2015
- **Employees:** 11+
- **Location:** St. Louis, Missouri, United States
- **Company kind:** PRIVATELY HELD

## Description

The Normal Brand is a clothing brand that aims to make normal clothes better. Founded in 2015 by three brothers, Jimmy, Lan, and Conrad, the brand is headquartered in St. Louis. The journey began when Jimmy, who previously worked in finance, created the first Normal shirt – comfortable, durable, and versatile. Impressed by the quality, he left his job and moved into their parents' basement to work on the brand full time. Lan and Conrad soon joined the team, and together they started selling their products to retailers. Dedicated to delivering the best products, The Normal Brand doesn't follow a designer agenda, but instead seeks to cater to their customers' needs. In 2019, they finally opened their first store, followed by multiple other locations across the United States. Despite facing unexpected challenges, such as a fire at their office, the brand has continued to thrive and expand. With more exciting plans for the future, The Normal Brand is grateful for the support they have received and looks forward to providing exceptional clothing and experiences to their customers.

## Industries

- 🛍 E-commerce and Shopping

## Links

- [twitter](https://twitter.com/thenormalbrand)
- [youtube](https://youtube.com/channel/UCEiZhRNDGp1KS1Getmu_ySQ)
- [instagram](https://instagram.com/thenormalbrand)
- [facebook](https://facebook.com/thenormalbrand)
- [linkedin](https://linkedin.com/company/normal-brand-llc)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idkiItvO81/w/162/h/114/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1789170061070)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idkiItvO81/w/535/h/535/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1789170061184)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Shark | #22242a | dark |
| Pampas | #f6f4f2 | light |
| Cinnabar | #e35d2c | accent |

## Fonts

- var(--font-heading-family) — asset _(custom)_
- var(--font-body-family) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idkiItvO81/w/1500/h/500/idcSsNuX6M.jpeg?c=1bxid64Mup7aczewSAYMX&t=1709137490692)

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_Source: <https://brandfetch.com/thenormalbrand.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._