The People Concern is a nonprofit organization dedicated to ending homelessness and providing support to those in need. They believe that no one should have to live on the street or in a violent household. The brand offers a range of services to address the effects of homelessness, poverty, mental and physical illness, abuse, and addiction.

Their programs empower vulnerable individuals to improve their quality of life, helping them find housing, improve their health, and ensure their safety. In addition to direct services, The People Concern also works to educate the community and improve public policy to create lasting change. By joining The People Concern's community of change-makers, individuals can make a monthly donation and support their mission to end homelessness and provide a new start for those in need