# The Probe

- **Website:** <https://theprobe.in>
- **Primary alias:** `theprobe.in`
- **Founded:** 2020
- **Employees:** 11+
- **Location:** Sector, Uttar Pradesh, India
- **Company kind:** PRIVATELY HELD

## Description

The Probe is an independent news media platform that is committed to impactful, investigative, and ad-free journalism. As part of the global Slow Journalism movement, The Probe believes in slowing down the way news is covered to provide news that adds value to the everyday lives of its audience. The brand's core values include investigations, solutions, impact, and development. With a focus on research and investigative reporting, The Probe aims to bring about positive change on the social issues it reports on. Founded by Prema Sridevi, an experienced investigative journalist, The Probe aims to be a distinctive news media organization rather than just another media outlet. By rejecting ads and relying on a membership model, The Probe prioritizes its audience and their value rather than focusing on grabbing attention to sell ads. The brand has also been recognized and supported by YouTube, Google News Initiative, Independent and Public-Spirited Media Foundation, and Factiva Limited. The Probe's journalism is independent and ad-free, ensuring that it remains unbiased and free from external influences.

## Industries

- 🍿 TV Movies and Streaming _(under Arts and Entertainment)_
- 🍿 Arts and Entertainment

## Links

- [youtube](https://youtube.com/channel/UCYcwVeU58CnJ9oHCNMPtldQ)
- [twitter](https://twitter.com/theprobeindia)
- [instagram](https://instagram.com/probeindia)
- [linkedin](https://linkedin.com/company/theprobeindia)
- [facebook](https://facebook.com/theprobeindia)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id7AM5KH1x/w/580/h/189/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1784615150530)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id7AM5KH1x/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1784615150630)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Red | #ff0000 | accent |
| Congress Blue | #084298 | dark |
| Tan Hide | #fd9250 | light |

## Fonts

- Raleway — asset _(google)_
- var( --pub-font-family-primary — asset _(custom)_
- var(--bs-font-sans-serif) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id7AM5KH1x/w/1500/h/500/idFxDTrAqw.jpeg?c=1bxid64Mup7aczewSAYMX&t=1784615150813)

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_Source: <https://brandfetch.com/theprobe.in>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._