# Lexy Ward

- **Website:** <https://theproperblog.com>
- **Primary alias:** `theproperblog.com`

## Description

PROPER is a brand founded by Lexy Ward, the creative mind behind a blog that aims to inspire beauty in everyday life. Despite the name, PROPER is all about embracing creativity, imperfections, and the joy of making, eating, and photographing things. From DIY projects to family travels, house projects to collaborations, PROPER covers a wide range of topics that reflect Lexy's passion for living a vibrant and colorful life. Based in southern Arizona, Lexy, her husband Logan, and their two daughters, Vita & Mara, are the heart of PROPER. With a love for Diet Coke, candy for breakfast, and the TV show FRIENDS, Lexy injects her fun and lively personality into everything she creates. Dive into the world of PROPER to discover a mix of crafts, recipes, travels, and musings that will surely spark your own creativity and spirit of adventure.

## Industries

- 🏝 Lifestyle
- 🎸 Hobbies and Leisure
- 🎸 Crafts _(under Hobbies and Leisure)_

## Links

- [twitter](https://twitter.com/theproperblog)
- [pinterest](https://pinterest.com/@theproperblog)
- [instagram](https://instagram.com/theproperblog)
- [facebook](https://facebook.com/theproperblog)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/id58PtDoNv/w/180/h/180/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1780432878583)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id58PtDoNv/w/399/h/399/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1780432878710)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Santa Fe | #b77447 | accent |
| Black | #000000 | dark |
| Harvest Gold | #e5b575 | light |

## Fonts

- Source Sans Pro — asset _(google)_
- Source Sans Pro — asset _(google)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id58PtDoNv/w/1500/h/500/idl4mrh0rr.jpeg?c=1bxid64Mup7aczewSAYMX&t=1780432878836)

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_Source: <https://brandfetch.com/theproperblog.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._