# The Upkeep

- **Website:** <https://theupkeep.nl>
- **Primary alias:** `theupkeep.nl`

## Description

The Upkeep is a Netherlands-based online retailer specialising in trading card games and supplies for players and collectors. Its range includes Pokémon, Magic: The Gathering and Riftbound, alongside other games such as Yu-Gi-Oh! and Sorcery. Customers can browse sealed products including booster packs and boxes, Elite Trainer Boxes, tins, bundles, Commander decks and starter decks, as well as individual and graded cards.

The store also stocks accessories designed to protect, organise and display collections. These include card sleeves and savers, deck boxes, binders and acrylic products from brands such as Dragon Shield, Ultimate Guard and Vault X. The Upkeep highlights new releases and pre-orders, with products for both gameplay and collecting.

In addition to selling cards and accessories, The Upkeep offers ways for customers to buy and sell cards, including a buylist for cards customers wish to sell and a link to purchase individual cards through Cardmarket. The website provides customer service information covering shipping, returns and contact details, making it a dedicated online destination for trading card enthusiasts in the Netherlands.

## Industries

- 🛍 E-commerce and Shopping
- 🎮 Games
- 🎮 Board and Card Games _(under Games)_
- 🎸 Hobbies and Leisure
- 🎸 Antiques and Collectibles _(under Hobbies and Leisure)_

## Links

- [instagram](https://instagram.com/theupkeepnl)
- [twitter](https://twitter.com/TheUpkeepNL)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/ido027FB_B/w/112/h/69/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1793548430924)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/ido027FB_B/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1793548431106)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Bright Turquoise | #00c3fe | accent |
| Congress Blue | #07378f | dark |
| Pomegranate | #ef4323 | light |

## Fonts

- var(--font-heading-family) — asset _(custom)_
- var(--font-body-family) — asset _(custom)_

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_Source: <https://brandfetch.com/theupkeep.nl>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._