# YCODE

- **Website:** <https://theycode.com>
- **Primary alias:** `theycode.com`

## Description

THE Y CODE is an innovative skincare brand set to launch in late 2023, dedicated to inspiring confidence among men. Founded by Freddie Sheridan, whose roots in the beauty industry stem from his family business, Sheridan&Co, THE Y CODE aims to empower men to embrace their whole selves—emotionally, physically, and in terms of personal appearance. 

This mission revolves around scientifically backed products that cater specifically to men's needs. The brand’s offerings include a range of skincare solutions designed not just for appearance but to promote overall emotional wellbeing. Central to their philosophy is the belief that confidence stems from addressing multiple facets of personal development.

In an engaging community initiative, THE Y CODE has established the Y-Council of 100 Good Men, inviting participants to help shape the brand’s product offerings. This collaborative approach fosters a deeper connection with their audience, encouraging men to unmask and reveal the full spectrum of their identity. Join the journey with THE Y CODE and be part of a transformative experience.

## Industries

- 🏝 Lifestyle
- 🏝 Beauty and Cosmetics _(under Lifestyle)_

## Links

- [twitter](https://twitter.com/the_ycode)
- [instagram](https://instagram.com/ycode.skincare)
- [facebook](https://facebook.com/ycode.skincare)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idGMVrNouW/w/260/h/66/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1786545485761)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idGMVrNouW/w/1334/h/1334/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1786545486107)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Crater Brown | #4a2127 | dark |
| Cornflower | #a1c6e9 | light |
| Driftwood | #b5844a | accent |

## Fonts

- var(--font-headline) — asset _(custom)_
- Gotham — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idGMVrNouW/w/1500/h/500/idcqgMTNS7.jpeg?c=1bxid64Mup7aczewSAYMX&t=1776088418697)

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_Source: <https://brandfetch.com/theycode.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._