# THIS IS BP

- **Website:** <https://thisisbp.com>
- **Primary alias:** `thisisbp.com`
- **Founded:** 2011
- **Employees:** 11+
- **Location:** Rosario, Santa Fe, Argentina
- **Company kind:** PRIVATELY HELD

## Description

THIS IS BP is a Latin American brand that is passionate about skateboarding, surfing, and snowboarding. Inspired by art, music, and nature, they create original clothing and products known for their quality and design. They have a diverse range of collections, including Psychedelic, Outdoor, Snow, Skateboarding, and Surf. They offer a wide variety of products, including apparel, accessories, and gift cards. Their mission is to spread the values that define the lifestyle of the communities they belong to, while their vision is to become the Latin American brand that globally inspires the culture surrounding surfing, skateboarding, and snowboarding. The brand is driven by its core values of passion, resilience, and responsibility. Their team is known for being empathetic, loyal, adventurous, disruptive, and innovative. THIS IS BP has a rich history, starting as a skateshop called BOARDS PARADISE in 2009 in Rosario, Argentina. They quickly became known for supporting skateboarding and its disciplines through events and sponsoring riders and social groups. As BP Family, they became a national distributor of technical products from other brands before finally founding THIS IS BP in 2011. They gained popularity through social actions, events, and partnerships with renowned athletes, musicians, and artists. They are now a highly regarded brand, offering a wide range of products in the best skateshops and surfshops in the country. If you need assistance, THIS IS BP provides contact information and a FAQ section. They also offer order tracking, returns, and exchanges. For more information on their social responsibility, team, and ambassadors, you can visit their blog.

## Industries

- 🏝 Fashion and Apparel _(under Lifestyle)_
- 🏝 Lifestyle

## Links

- [youtube](https://youtube.com/user/THISISBPtv)
- [twitter](https://twitter.com/THISIS_BP)
- [instagram](https://instagram.com/thisisbp)
- [linkedin](https://linkedin.com/company/this-is-bp)
- [facebook](https://facebook.com/THISISBP)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idVHhsuFoj/w/180/h/94/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1775115886052)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idVHhsuFoj/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775115886154)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Pacifika | #777620 | accent |
| Paco | #491217 | dark |
| Pearl Lusta | #fcf8e3 | light |

## Fonts

- DINPro — asset _(custom)_
- DINPro — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idVHhsuFoj/w/1500/h/500/idyTjku4XC.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775115886354)

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_Source: <https://brandfetch.com/thisisbp.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._