# ThoughtFull

- **Website:** <https://thoughtfulldesign.com>
- **Primary alias:** `thoughtfulldesign.com`
- **Founded:** 2010
- **Employees:** 11+
- **Location:** Auckland Central, Auckland, New Zealand
- **Company kind:** PARTNERSHIP

## Description

ThoughtFull is a customer-centric design and innovation group that helps organizations of all sizes reimagine their future. They specialize in creating engaging product, service, and brand innovations that make people tingle, smile, find joy or comfort in, invigorate, and empower. With a multi-disciplinary team of researchers, strategists, designers, and technologists, they collaborate with clients on fast-paced projects to discover unmet needs and define opportunities. ThoughtFull follows a set of principles that include inclusivity, perseverance, honesty, curiosity, and standing strong, allowing them to unlock their clients' creativity, navigate challenges, and break conventions. Their capabilities span aligning purpose, enlightening strategy, building structure, coaching capability, empowering culture, and delivering brand and experience. By aligning customer experience to purpose, involving the customer in strategy, building customer-centric structures, coaching for customer centricity, aligning mindset and behaviors, and delivering captivating brands and experiences, ThoughtFull helps organizations thrive in today's dynamic market.

## Industries

- 🖥 Graphics Multimedia and Web Design _(under Computers Electronics and Technology)_
- 🖥 Computers Electronics and Technology

## Links

- [facebook](https://facebook.com/thoughtfulldesign)
- [instagram](https://instagram.com/thoughtfulldesign)
- [twitter](https://twitter.com/thoughtfulldsn)
- [linkedin](https://linkedin.com/company/thoughtfull-design)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/id5YZwYqOO/w/820/h/871/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1789527972883)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id5YZwYqOO/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1789527972995)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Goblin | #3a844d | dark |
| Azalea | #f9d9da | light |
| Brick Red | #d72a3d | accent |

## Fonts

- Untitled Serif Regular — asset _(custom)_
- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/id5YZwYqOO/w/1500/h/500/idc9q_RVG5.jpeg?c=1bxid64Mup7aczewSAYMX&t=1789527973193)

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_Source: <https://brandfetch.com/thoughtfulldesign.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._