Welcome to Tiny Rebellion, a brand that has its roots in humble beginnings. Founded by Traci Wald and her partner in 1984, the brand initially started as a production company called Donat/Wald. With a shared passion for creativity and a commitment to delivering results, Traci and her partner built a reputation for themselves by producing direct response commercials for clients who couldn't afford larger agencies.

Their dedication paid off as they started winning accounts away from much larger global agencies. As the years passed, the agency grew into a full-service company and eventually became Tiny Rebellion. What sets Tiny Rebellion apart is its belief that business can be a force for positive change.

The team at Tiny Rebellion carefully selects clients who align with this vision, focusing on companies and brands that challenge the status quo and seek to make the world a better place. From transforming how we find love with eHarmony to democratizing legal services with LegalZoom, Tiny Rebellion's clients are visionaries who are creating a better future. The team at Tiny Rebellion doesn't just see clients as business partners but as friends, forming meaningful connections with those they work with.

At Tiny Rebellion, the team is like an extended family, comprised of talented individuals who share a love for their work. Their dedication goes beyond the bottom line, infusing every word they write with an energy of truth that can inspire and activate even the most unlikely audiences. In 2014, Tiny Rebellion was recognized as Ad Age's Small Agency of the Year, solidifying their place in the industry.

However, the journey didn't end there. The Chief Marketing Officer of TrueCar, one of their clients, was faced with a choice between running the agency and building the marketing program at TrueCar. The calling to serve TrueCar's mission of truth and transparency proved too compelling, and they decided to part ways with their partner, but retain the name Tiny Rebellion.

During their time at TrueCar, the team experienced firsthand the challenges faced by heads of marketing. This experience forged a different kind of accountability and resilience within the team. They learned the importance of staying close to the creative process, avoiding unnecessary middle people, and embracing efficiency.

They also understood the power of anticipating the needs of clients and the importance of storytelling in building influential brands. Now, the new Tiny Rebellion is back, utilizing their five years of client-side learnings to provide exceptional services. With a deep understanding of the marketing landscape and a commitment to authenticity, Tiny Rebellion is ready to help brands find their voice and make a meaningful impact on the world.

Join the rebellion and let Tiny Rebellion be the driving force behind your brand's success