# Mike Lingle

- **Website:** <https://tonicstudios.com>
- **Primary alias:** `tonicstudios.com`

## Description

Rocket Pro Forma provides a financial projections template designed to help startup founders plan their businesses and prepare for investors. Its spreadsheet-based tool guides users through building a three-year financial model, even without a finance background, using questions, walkthroughs, and built-in tips. Founders can create and adjust projections, test pricing, and combine different revenue models as their business develops.

The template supports a wide range of business types, including SaaS and subscriptions, e-commerce and direct-to-consumer businesses, B2B and B2C sales, marketplaces, and transaction-, licensing-, advertising-, or data-based revenue. It also accommodates inventory, manufacturing, and dropshipping models. The financial outputs include income statements, cash flow statements, balance sheets, and pitch-deck slides for financials and use of funds, along with a management dashboard.

Rocket Pro Forma is positioned for businesses launching, raising capital, or pivoting. It is offered for a one-time fee rather than a subscription, and the company advertises a 30-day money-back guarantee. Its resources also include videos, a blog, and an FAQ to help users understand and present their numbers.

## Industries

- 💰 Finance
- 💰 Financial Planning and Management _(under Finance)_

## Links

- [twitter](https://twitter.com/mike_lingle)
- [youtube](https://youtube.com/c/MikeLingle)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idQOXH1aku/w/135/h/131/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792815654589)
- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idQOXH1aku/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1792815654775)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Apple | #689f38 | accent |
| Downriver | #0c0a4a | dark |
| White | #ffffff | light |

## Fonts

- Arial — asset _(custom)_

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_Source: <https://brandfetch.com/tonicstudios.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._