# Tracta

- **Website:** <https://tracta.co.nz>
- **Primary alias:** `tracta.co.nz`
- **Founded:** 2010
- **Employees:** 11+
- **Location:** Napier, New Zealand
- **Company kind:** PRIVATELY HELD

## Description

Tracta is a leading rural specialist marketing agency that champions agribusiness. With a deep understanding of the sector, they offer a range of services focused on helping businesses grow in a changing world. Tracta's expertise lies in their ability to engage with customers, delivering messages that resonate strongly and create a meaningful impact. They offer research services, using their proprietary tools and techniques to provide invaluable insights that shape both business and marketing efforts. Their strategic approach ensures that businesses have a solid foundation for success, while their media and advertising expertise ensures the right message reaches the right people at the right time. In today's digital landscape, Tracta excels at maximizing customer experience online, navigating the complexities to create effective interactions. They also boast an award-winning creative team that can differentiate brands from competitors, solve problems, and increase brand awareness and profitability. With a rural footprint that spans Australasia, Tracta is committed to getting amongst customers and delivering the results they deserve. Whether it's in New Zealand or Australia, Tracta is the trusted partner for businesses in the agribusiness sector.

## Industries

- 📊 Marketing and Advertising _(under Business and Consumer Services)_
- 📊 Business and Consumer Services

## Links

- [facebook](https://facebook.com/tractanz)
- [instagram](https://instagram.com/tracta_nz)
- [linkedin](https://linkedin.com/company/tracta)

## Logos & icons

- logo _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idm3fCecaL/w/300/h/69/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1783895756918)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idm3fCecaL/w/270/h/270/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1783895757003)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Royal Purple | #673bb7 | accent |
| Verdigris | #606539 | dark |
| Gallery | #efefef | light |

## Fonts

- Inter — asset _(google)_
- var(--font-family-secondary) — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idm3fCecaL/w/1692/h/287/idhp8Q1xBy.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775003439517)

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_Source: <https://brandfetch.com/tracta.co.nz>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._