# Traction

- **Website:** <https://tractionag.com>
- **Primary alias:** `tractionag.com`
- **Founded:** 2020
- **Employees:** 51+
- **Location:** Auburn, Indiana, United States
- **Company kind:** PRIVATELY HELD

## Description

Traction is a farm management software solution designed specifically for the cloud. With Traction, you can seamlessly integrate your accounting numbers with your field operations, enabling real-time financial analysis for informed decision-making. By automating the collection of field activities through integrations with Climate FieldView and John Deere Operations Center, Traction saves valuable time and provides immediate insight into job costs and inventory balances. Based in Auburn, IN, Traction is an independent company that is both employee and farmer-owned. Their team brings a wealth of experience in farm accounting, farm payroll, operations, agronomy, and agricultural software technology. Traction takes data privacy seriously and has strict policies in place to protect your farm data. They are committed to ensuring that your data remains secure and will not be used in ways that compromise your interests. Traction is even Ag Data Transparent Certified, having worked closely with the Ag Data Transparent team to review their Terms of Use & Privacy and receive a seal of approval. Choose Traction as your data partner and experience the benefits of their comprehensive and secure farm management solutions.

## Industries

- 🏭 Agriculture _(under Heavy Industry and Engineering)_
- 🏭 Heavy Industry and Engineering

## Links

- [youtube](https://youtube.com/tractionag)
- [twitter](https://twitter.com/traction_ag)
- [instagram](https://instagram.com/traction_ag)
- [linkedin](https://linkedin.com/company/tractionag)
- [facebook](https://facebook.com/tractionagllc)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idWa49c0uw/w/820/h/155/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1783618924989)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idWa49c0uw/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1783618925103)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Korma | #8c4110 | dark |
| Porsche | #e6b263 | light |
| Sushi | #74c042 | accent |

## Fonts

- Delight — asset _(custom)_
- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idWa49c0uw/w/1500/h/500/idPGT-YPyw.jpeg?c=1bxid64Mup7aczewSAYMX&t=1783618925282)

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_Source: <https://brandfetch.com/tractionag.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._