# Lifebloodau

- **Website:** <https://transfusion.com.au>
- **Primary alias:** `transfusion.com.au`

## Description

Lifeblood is a vital Australian organization committed to ensuring the safety, availability, and quality of blood and milk donations. Focused on health professionals, Lifeblood provides comprehensive information about blood products and transfusion practices, facilitating effective clinical transfusion management. Their range of products includes critical components such as red cells, platelets, fresh frozen plasma, and cryoprecipitate, all produced under stringent testing and quality assurance measures.

In addition to blood services, Lifeblood also addresses breast milk donation, offering eligibility resources and safety information for parents and donors. They engage in extensive research to enhance the understanding of blood and milk donation, while promoting safe practices through education and support for healthcare professionals. Lifeblood's innovative endeavors, like the free iTransfuse app, aim to make transfusion education accessible, ensuring informed decision-making and evidence-based practices in patient care. Together, Lifeblood and the community foster a culture of generosity and safety that underpins Australia's healthcare system.

## Industries

- ⛑ Health
- ⛑ Public Health and Safety _(under Health)_

## Links

- [youtube](https://youtube.com/lifebloodau)
- [twitter](https://twitter.com/lifebloodau)
- [instagram](https://instagram.com/lifebloodau)
- [linkedin](https://linkedin.com/company/australian-red-cross-lifeblood)
- [facebook](https://facebook.com/lifebloodau)

## Logos & icons

- icon _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idoAvf0NsP/w/400/h/400/theme/dark/icon.png?c=1bxid64Mup7aczewSAYMX&t=1750079938998)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Crimson | #e42312 | accent |
| Eden | #155765 | dark |
| Burning Sand | #dd8079 | light |

## Imagery

- banner _(primary)_ — PNG — [download](https://cdn.brandfetch.io/idoAvf0NsP/w/1500/h/500/idbBix4aPJ.png?c=1bxid64Mup7aczewSAYMX&t=1750079939216)

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_Source: <https://brandfetch.com/transfusion.com.au>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._