Trollway is a brand associated with the Mount Horeb Area Chamber of Commerce, located in Mount Horeb, WI. The Chamber is dedicated to promoting the economic well-being of its member businesses and enhancing the image of Mount Horeb as a great place to live, work, and visit. With a team of dedicated staff members, volunteers, and ambassadors, Trollway offers a range of services and benefits to its members.

They operate as both a membership organization and a destination marketing organization for the Village of Mount Horeb. They host various community events, including the Annual Art Fair, Thirsty Troll Brew Fest, and Fall Village Market. In addition to promoting exposure for businesses, Trollway provides educational opportunities focusing on topics such as marketing, operational efficiencies, employee recruitment and retention, and corporate culture.

They also facilitate networking events like Business After Hours and Member Meet-Ups to help members expand their professional networks. Furthermore, Trollway stays engaged in advocacy efforts, maintaining strong partnerships with other community pillars and advocating for their member businesses and community interests at local, state-wide, and national levels. By joining Trollway, businesses gain access to a well-structured chamber with a track record of growth and success.

With their commitment to constantly expanding the benefits they offer and their dedication to maintaining relevancy in an ever-changing world, Trollway is well-positioned to meet the needs of its members and make a collective impact on the business community and the wider community as a whole