# – Trueplay

- **Website:** <https://trueplay.io>
- **Primary alias:** `trueplay.io`
- **Employees:** 51+
- **Location:** Warsaw, Mazovia, Poland
- **Company kind:** PRIVATELY HELD

## Description

Trueplay is a renowned brand that specializes in providing branded loyalty programs for iGaming. Their wide range of offerings includes innovative features like rakeback, Hold to Earn, no deposit bonuses, and various rewarding tools. With Trueplay, businesses can enhance player retention and loyalty, ultimately driving growth and success. Trueplay's branded loyalty programs are designed to boost engagement and improve business metrics through gamification and personalized rewards. They offer three distinct reward programs: Play to Earn, where players are rewarded for the bets they make; Hold to Earn, which rewards players for holding their loyalty tokens; and Marketing Campaigns, where players can earn rewards for various activities such as registration, KYC, and first deposits. Trusted by loyalty programs worldwide, Trueplay's comprehensive solutions encompass tailored design, seamless implementation, and comprehensive performance monitoring. Their integration cases have shown significant measurable improvements in just two months, with retention rates increasing by up to 12%. Expect Trueplay to enhance key metrics like ARPU, second deposit retention, and ROMI, ultimately helping businesses grow and thrive. Visit their website to learn more or schedule a demo to experience the power of Trueplay's branded loyalty programs firsthand.

## Industries

- 🖥 Programming and Developer Software _(under Computers Electronics and Technology)_
- 🖥 Computers Electronics and Technology

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idBnONctHX/w/820/h/228/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1748702401712)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Bright Turquoise | #04e6bd | accent |
| Oxford Blue | #30374c | dark |
| Teak | #b9926b | light |

## Fonts

- Red Hat Display — asset _(google)_
- Arial — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idBnONctHX/w/1500/h/500/idZoV6Tmd0.jpeg?c=1bxid64Mup7aczewSAYMX&t=1748702402057)

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_Source: <https://brandfetch.com/trueplay.io>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._