# TruTag Technologies

- **Website:** <https://trutags.com>
- **Primary alias:** `trutags.com`
- **Founded:** 2011
- **Employees:** 11+
- **Location:** Emeryville, California, United States
- **Company kind:** PRIVATELY HELD

## Description

TruTag Technologies develops microscopic identifiers that help businesses authenticate products and improve supply chain traceability. Its TruTags are covert, edible, nanoporous “barcodes” designed to be difficult to reproduce and readable with consumer-friendly mobile apps or enterprise readers. The company describes the tags as stable and as having a U.S. FDA Generally Recognized as Safe designation.

TruTag’s technology can be applied directly to products or used in tamper-proof labels, linking physical goods with digital records. In pharmaceuticals, on-dose tags can help verify medicines through the supply chain and support patient engagement and medication adherence. For food and beverages, the system can authenticate products such as beef, with scanned data sent to the cloud for blockchain verification. TruTag also describes applications for electronics and batteries, including product authentication, materials traceability, and lifecycle management.

By making products scannable beyond their packaging, TruTag aims to help manufacturers, brand owners, and consumers build trust in product identity, quality, and safety. Its solutions are intended for drugs, life-critical consumables, food, and other goods.

## Industries

- 🏭 Chemical Industry _(under Heavy Industry and Engineering)_
- 🏭 Heavy Industry and Engineering

## Links

- [facebook](https://facebook.com/trutags)
- [linkedin](https://linkedin.com/company/trutag-technologies)
- [twitter](https://twitter.com/trutags)
- [youtube](https://youtube.com/channel/UChMab5V7CyHgjIhcUbpMOzw)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idlAlGMDlO/w/820/h/217/theme/light/logo.png?c=1bxid64Mup7aczewSAYMX&t=1792157657548)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idlAlGMDlO/w/400/h/400/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792157657647)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Cinnamon | #6e4402 | dark |
| Portage | #9896f0 | light |
| Blue Ribbon | #1d59ef | accent |

## Fonts

- Jost — asset _(google)_
- serif — asset _(custom)_

## Imagery

- banner _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idlAlGMDlO/w/1500/h/500/idiA6cLjbA.jpeg?c=1bxid64Mup7aczewSAYMX&t=1792157657785)

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_Source: <https://brandfetch.com/trutags.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._