# Tru Western

- **Website:** <https://truwestern.com>
- **Primary alias:** `truwestern.com`

## Description

Tru Western is a renowned fragrance brand that captures the essence and spirit of the American West. With a heritage dating back to 1969, Tru Western has been a trailblazer in the indie fragrance industry for over 50 years. They pride themselves on crafting signature colognes and perfumes that embody the raw character and freedom of the American West. As the Official Fragrance Partner of Paramount Network's hit television series Yellowstone, Tru Western offers a range of American West-inspired fragrances that transport you to the rugged landscapes and untamed spirit of the West. Their fragrance collections include options for both men and women, with a variety of scents to choose from. For men, Tru Western presents signature fragrances that exude strength and determination. The women's collection showcases delicate and sophisticated scents that evoke grace and glamour. Additionally, Tru Western offers officially licensed Professional Bull Riders fragrances for those seeking a bold and daring scent. Experience the warmth of the West with Tru Western's handcrafted fragrances, as they infuse each scent with the true essence of America. Shop their collections now and embark on a fragrant journey inspired by the cowboys of Yellowstone.

## Industries

- 🏝 Lifestyle
- 🏝 Beauty and Cosmetics _(under Lifestyle)_

## Links

- [facebook](https://facebook.com/Truwestern-113477620512655)
- [instagram](https://instagram.com/truwestern)

## Logos & icons

- logo _(primary)_ — PNG, SVG — [download](https://cdn.brandfetch.io/idpvdReCru/w/820/h/80/theme/dark/logo.png?c=1bxid64Mup7aczewSAYMX&t=1775509575788)
- icon _(primary)_ — JPEG — [download](https://cdn.brandfetch.io/idpvdReCru/w/2048/h/2048/theme/dark/icon.jpeg?c=1bxid64Mup7aczewSAYMX&t=1775509576354)

## Colors

| Name | Hex | Theme |
| --- | --- | --- |
| Tamarind | #331915 | accent |
| Trout | #495057 | dark |
| Harvest Gold | #e5b67b | light |

## Fonts

- var(--font-h1--family) — asset _(custom)_
- Barlow Condensed — asset _(google)_

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_Source: <https://brandfetch.com/truwestern.com>_
_See [/llms.txt](/llms.txt) for a full list of agent-readable pages, and [/auth.md](/auth.md) for how agents authenticate._