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Today's Youth Matter is a transformative brand dedicated to improving the lives of urban youth in the Bay Area, specifically in lower-income communities. These communities face numerous challenges such as crime, racial tension, violence, low-performing schools, and lack of resources. The organization recognizes that these challenges often lead young individuals to unfulfilled lives and perpetuate the cycle of poverty into adulthood.
Today's Youth Matter aims to change this trajectory by providing a positive and empowering path for these kids. While they cannot eliminate the community problems, they offer a Transformational Journey program for elementary through high school students, helping them find a way up and become part of the solution for themselves and their community. The program instills in students the belief that they are worth more, equips them to overcome challenges, and fosters a sense of hope and thriving.
Through their work, Today's Youth Matter aims to lift entire communities by empowering and inspiring more and more kids. Join Today's Youth Matter and be part of the impactful journey to help these kids realize their full potential and transform their lives
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